Isaiah Rashad to Launch Its Been Awful in Chattanooga with Dallos Vinyl Love

When the sun rises over Chattanooga’s streets on Saturday, June 20, a familiar voice will echo through Market Street, inviting locals to celebrate the return of their hometown star. Isaiah Rashad, the 35‑year‑old rapper‑singer whose roots trace back to the city’s “Scenic City,” will perform a 1:00 p.m. showcase at Dallos Vinyl Love, the downtown record shop that opened its doors in 2025.

The event marks the official launch of Rashad’s third studio album, It’s Been Awful, which hit streaming platforms and physical retailers on May 1 2026. Released through Top Dawg Entertainment and Warner Records, the 16‑track, 54‑minute project earned widespread critical praise and represents the artist’s first full‑length effort since 2021’s The House Is Burning.

Dallos Vinyl Love, located at 1463 Market Street, will host a meet‑and‑greet before the live performance. Fans who pre‑ordered the vinyl or CD through the store’s website will receive a signed copy of the album and priority entry, allowing them to skip the line. Pre‑orders are available for pickup beginning Friday, June 19, and the store’s owner highlighted that only pre‑ordered copies are guaranteed to be signed.

A distinctive touch to the launch is the cameo of the Chattanooga Public Library on the album cover. The municipal institution, founded in 1905, has long been a cultural cornerstone of the city. Rashad’s inclusion of the library underscores his ongoing connection to Chattanooga’s heritage and the community that helped shape his career.

The June 20 showcase is part of a larger promotional push that will culminate in Rashad’s Lil Sunny’s Awful Road Trip tour. The 29‑date North American headline run is slated to begin in August in Atlanta, with stops in Knoxville and Nashville before returning to Chattanooga for the tour’s final show. The tour will bring It’s Been Awful to a broader audience across the Southeast, following Rashad’s established pattern of touring major cities in the region.

According to the store’s announcement, the event will run from 1:00 p.m. until the evening, with the meet‑and‑greet preceding the live performance. Fans are encouraged to arrive early to secure a signed copy and to take advantage of the priority access offered to pre‑ordered customers.

The launch in Chattanooga reflects a broader trend of artists returning to their roots for album celebrations. Rashad’s previous releases have highlighted his ties to the region, and the inclusion of the public library on the cover signals a continued commitment to the city’s cultural institutions.

As the tour progresses, Rashad will bring It’s Been Awful to a wider audience across the Southeast, performing in major markets such as Atlanta, Knoxville, Nashville, and ultimately back in Chattanooga. Ticketing information for the tour is available on the artist’s official website and through major ticketing partners.

In summary, Isaiah Rashad’s June 20 showcase at Dallos Vinyl Love offers Chattanooga residents a chance to experience the launch of It’s Been Awful in person, to meet the artist, and to obtain a signed copy of the album. The event also highlights the city’s public library on the album cover, reinforcing Rashad’s connection to his hometown. The Lil Sunny’s Awful Road Trip tour will continue to promote the album, beginning in August in Atlanta and including stops in Knoxville and Nashville before returning to Chattanooga.